What industry practice has done more to ruin relationships,
decrease quality hires, keep hiring managers from communicating
effectively with recruiters, increase corporate bureaucracy,
generate countless meetings, waste hundreds of hours in unfruitful
training, and ultimately result in long, expensive implementations?
Ask anyone in staffing during the last 10 years and you'll get the
same answer: Vendor Management Systems (VMS).
The underpinnings of this failure range from power-hungry HR
departments to ill-conceived venture-backed software companies to
simple large project miscommunication. In any case, there is a
silver lining: from the ashes of VMS failure a nimble staffing
company can grow roses of success, not just for itself but for
everyone from hiring managers to candidates to
subcontractors.
First some history
"If you people know the staffing industry so well, why on earth
do you think we would be interested in your products?"
That's a quote from an angry staffing owner at an ASA conference a
year or so ago. She was addressing a panel of VMS vendors, and she
had a good point.
What value does a VMS bring to the staffing company? Who wants to
be disintermediated from clients? Who wants their bill rates
reduced by three percent? Isn't it bad enough that workers' comp
has already chiseled away what margin there was? How can I make a
quality hire for my client if I can't talk to the hiring
manager?
And, who were these VMS vendors anyway? By and large they were
staffing companies that decided it would be fun to develop VMS
software. Now, there's nothing wrong with the software business.
One look at the market caps of Microsoft and Oracle and it makes
you wonder if you're working the wrong side of the fence in
staffing. But these VMS vendors have failed as commercial
endeavors. They go wrong in an "oops, I forgot the sales and
marketing costs" kind of way.
"Oops, I forgot the sales and marketing costs"
Long sales cycles, scripted demos, flying around to see prospects -
it gets old fast. You spend a pile of dough fast. And if you're a
staffing company, you may well have poached your best sales people
on this long shot chance at the big time.
It's an illusion that the marketing problems end once you sign a
software deal. It continues with lengthy implementations, training
that invariably digs up internal client politics, contradictory
sets of modification requests. The time entry screen that worked
fine for the client's engineering department is unusable by the
call center. No one agrees on how authorization should work for
requisitions. Version control resembles the Tower of Babel.
There's a better way.
Solutions don't need to be forced down the user's throat. Some say
they want a revolution, but success in the VMS business begins back
home at the staffing company with a sound integrated staffing
system. One that allows all staffing business processes -
recruiting, invoicing, payroll, accounts payable, web portals, and
vendor management - all to be done on the same system.
That system needs to offer multi-tenancy, i.e. multiple parties
using the instance of a system as if the instance were theirs
alone. With multi-tenancy, a staffing company can host other
staffing companies or other divisions, giving each the sense that
they are running on their own independent system.
With this kind of flexibility, you can gradually introduce your
client to the advantages of working with you as a managed service
provider. At the beginning, you can simply show them how to do
business better with online reporting and order management. This
can quickly evolve into a single point of billing for all of their
contingent staffing, or perhaps the processing of large volumes of
time clock and web-time data.
Continuity Good. Disruption Bad.
Notice that you accomplish this with your client without a
disruptive implementation. You eliminate the pain of discontinuity.
You are the easy guy to do business with.
At what point does this become a VMS? When you help your client
with other vendors, when you distribute orders to other vendors,
when you let those vendors submit candidates via your candidate
portal, when you capture their web timesheet, when you do any of
these things - you've crossed the line into VMS.
Yes, clients want the advantages of VMS. They want the best
candidates regardless of which staffing company provides them. They
want competition for their contingent spend. They want better
internal control over approval. But, they also want a system that
works - today and not next year. Staffing companies that provide it
can profit handsomely.
Contact TempWorks to find out how you can create success for your
clients with VMS.
By Gregg Dourgarian
President and CEO, TempWorks Software