Internet Marketing for Your Staffing Agency

If your staffing company is going to be competitive, you must have an internet marketing solution that integrates with traditional media and employs a full range of online lead generation strategies:

 

A comprehensive internet marketing campaign will dramatically increase the number and quality of leads while reducing cost-per-lead. TempWorks Online Marketing Service will generate qualified leads so your in-house sales staff can focus on closing job orders.

Lead Generatoin

TempWorks Internet Marketing Services

Email marketing

We build email marketing prospect lists segmented by market using our email marketing software. You then send highly targeted messages that are not tagged as spam. You can execute email directly from your database, avoiding the expense, complication and risks associated with an external email marketing service.

Search engine optimization - put a sign on your virtual door

Maximize free organic traffic through website enhancement. Our search-engine optimization (SEO) team will optimize your staffing company's website for the right keywords and top performance. Your website will have high visibility in search engines, present a clear message about your services and generate free leads.

You will have control of your website through a hosted content management system that is integrated with your staffing software. Prospective client files will convert smoothly into job orders.

Pay-per-click (PPC) internet advertising

Paid search-engine advertising only makes sense if your cost-per-lead falls within your business plan. If you have purchased a key phrase such as "recruitment service" and a prospective client uses that phrase in a Google or Yahoo search, your internet ad will appear at the top or side of the search-engine-results page. You are only charged for a pay-per-click (PPC) ad when the prospect selects and clicks on your advertisement. Our internet marketing professionals will manage your PPC ads so you receive a high return on your investment. You will receive detailed reports on cost-per-lead.

Social media and viral marketing

Borrowing from social networking media such as MySpace and FaceBook, social advertising gives viewers a reason to interact with ads. When a visitor leaves a comment, takes a poll or enrolls in a webinar, you have extended the depth of the vendor-client relationship.

If you convince the visitor to share a video clip or blog posting with friends or colleagues, you have harnessed the dynamic power of viral marketing.

Online seminars/webinars

When hosting a web conference, or webinar, you invite a limited or general group to log in from their own computers and participate in or listen to a discussion on a topic of value to. This is your opportunity to demonstrate your expertise and display your staffing company's services.

Direct Mail

Direct mail is expensive, but remains a powerful marketing weapon.  TempWorks marketing services will help you build out your direct mail list and create targeted and compelling sales messages.

Transactional Email

Transactional email refers to emails that you automatically send to your clients and employees because of your ongoing business relationships with them.  Emails might include invoices and paychecks, new product descriptions, notifications of new job orders and candidate submissions.

The recipient of a transactional email looks forward to and interacts with your message, giving you a unique opportunity to convey a branding or direct marketing message.

Integrate internet marketing with staffing services

TempWorks has been serving staffing recruitment agencies since the 1950s. We are able to provide exceptional efficiencies and conveniences for our customers by integration of the following services and products:

 

We believe in open and straightforward pricing. If you are interested in our internet marketing or any other product or service, call David Dourgarian at 1-877-452-0326 or request a rate quote by email.

Want to know more?  Check out our online marketing seminars for staffing and recruiting companies.

1.877.452.0326

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